Super Charge Your Confidence Marketing Strategy

Do you want to make your dream business a reality? In this episode of Super Charge Sunday we will Super Charge Your Confidence Marketing Strategy with Super Charger Extraordinaire Christabel Flaherty, The Marketing Muse, who helps female entrepreneurs feel confident in their marketing so they can build the business of their dreams.

Here are some of the key highlights from super charging your confidence. Let us know which insights resonate most with you in the comments below.

Confidence is something we can lose as women, but it’s also something we can get back. In fact, confidence is an inside job and something that comes from having clear boundaries. This helps protect your mental space and is the key to self-care. Confidence grows when you show up and know your value, staying true to your brand promise, and understanding the fundamentals of a confidence marketing strategy. This includes a clear vision, core values of what you represent and who you want to attract, and how to build relationships with others based on trust. To take things a step further, creating a confidence marketing strategy for your business will help you build your business and your future.

Cohesive Marketing Strategy

Having a cohesive marketing strategy is critical for any business or entrepreneur. A marketing strategy helps you identify who your customers are and what problem you’re solving for them, but most importantly, it helps you determine the best ways to reach those customers.

Not having a cohesive marketing strategy is one of the biggest mistakes new entrepreneurs make.

Christabel Flaherty

The marketing message must clearly demonstrate how you can transform the the customer’s problem from here to there.

• The first step in the process is to do research to know your niche, tie your offer to your strategy, and create a bank of messages with keywords. One tip is to research words on Instagram.
• The next step is to create content that includes your message and set aside time to batch and schedule content in advance.
• Be realistic with the time that you have and know the difference between being consistent vs. constant. Find out your “consistency” sweet spot. Being consistent is that you show up on a regular basis even if it is less frequent.
• Select a day to batch create content and be protective of your creative time.

Quick Win

For a quick win, Christabel recommends taking the time to step back to reflect on and evaluate your marketing program. Assess if it is working for you and your business. By so doing, you gain clarity to super charge both your confidence and your business.

Connect with Christabel a marketingmuse.co.uk and @therealmarketingmuse

For more on this topic Christabel recommends listening to the Boss Babe and Purely Being podcasts for motivation, mindset, and mediation. Her suggested book to read is Beyond the Boys’ Club: Achieving Career Success as a Woman Working in a Male Dominated Field by Suzanne Doyle-Morris (#ad) *

To keep your confidence high, download a free copy of the Super Charge Your Self Talk Roadmap – 7 Mindset Tips to Stop Self Sabotage Now.

*Disclosure: As an Amazon Associate I may earn from qualifying purchases of select Amazon links.